Lesson 3
"Content
Creation"
"Nothing
Is Going To Happen If You Don't Take Action!!!"
If you took action and
had a look at what Jamroll can give you and compare that to a paid
hosting account, I'm sure that you are impressed with their service
and can't wait to create your account! So let's start by creating
some website content. You have 2 days to complete this task. Your
domain name should be ready by then to create your hosting account.
I splitted this lesson
in 5 parts. Don't worry, you'll get all 4 parts today!
1) Squeeze Page, Thank
you Page
2) Confirmation Page
3) Course Content Pages
4) Autoresponder Messages
5 ) Website Content
Step
6.1 - Squeeze & Thank You Page
What are squeeze pages? Squeeze pages have one
major task and that is to capture your visitor's email address,
for follow-up marketing. You don't put any other advertising (affiliate
programs / google adwords etc. ) on these pages execpt a "teazer"
message and a form to fill in.
Other ads and thing on these pages will distract
your visitor and you might loose the opportunity to get their details.
You can driver traffic to these pages with traffic
exchange links, autosurf programs ect.
I'm sure you had a look at the squeeze page template
you downloaded in Day 1? Now is the time to customize them with
your details and create your html squezza page. For now ignore the
"submit" button code. You will change that later... Just
create your html squeeze page and save it you website folder. I
usually just save it to my website root folder. (You do this on
your local pc and not your hosting account)
My folder setup look like this:
"My Documents"
........"My Online Business"
..............."My Websites"
......................"Niche Site One"
............................ "Products"
............................ "HTML"
..................................."images"
................................... "downloads"
- Change "Niche Site One" to your niche site name ie.
Gardening
- Create your Squeeze pages in the HTML folder
- Save all your graphics (buttons, headers etc) in the images folder
It's good to have all things organized
You need to create a thank-you page after your
squeeze page.
In your thank you page, thank the visitor for subscribing
and tell then that they will receive an email with a link to click
on. They need to double opt-in. Tell them to click on that link
to receive their ecourse.
Also make a short list of some of the advantages
of your e-eourse. Try and get them excited to click on the confirmation
email link.
I usually save my thank-you page in my website
root folder.
Step
6.2 - Confirmation Page
Now create your "confirmation" page.
This is the page your visitor will see after clicking on the confirmation
link in the email.
Thank them for taking the time to confirm their
subscription and tell them what they can expect from you, like when
the first lesson will arrive etc. Sometimes I would put one link
to an affiliate product on this page, but not always. This is how
I do it. I thank them for clicking on the confirmation link and
tell them that their 1st lesson will arrive the following day. Then
I add my aff link to the page and tell them that while they are
waiting for the first lesson they might as well go and look at my
aff page because their are more great information about the niche
that I PERSONALLY find valuable.
I don't try and sell anything to them on this page.
I just tell them to go to the aff page and I let the aff page do
the selling. That is why it's important to select a product with
a good sales page.
Step
6.3 - Course Content Page
Now it is time to create your 5 day course content.
(you can make this course span accross more days, but I usually
make it 5 days)
Go find forums and faq pages on your related niche.
Do a search on Google
for these terms and you should be ok: (Use the quotation marks in
your search)
+"niche name" +"forum"
+"niche name" +"faq"
+"niche name" +"questions"
+"niche name" +"advice"
+"niche name" +"tips"
Also go to www.answers.yahoo.com
and search for your niche. Another good place is Google Groups.
Look out for the type of questions people ask about your chosen
niche. Make a list and then do some reseach online (or in your local
library) and find the answers to those questions. Now create you
ecourse based on these questions.
This is what I have done with this course you are
reading now. I saw that there is a lot of questions being asked
about a free step-by-step method to create a profitable website.
Since I know how to do that, I decided to create this website and
ecourse to provide people a free method to start their online business.
Make use of the free templates you have downloaded
in day one and save your e-course pages to your website folder.
Once that is completed, you can go to the next
step. Your autoresponder
messages.